Saturday, May 1, 2010

HTML5 killed Flash

The next big thing in video will be/is video on mobile devices. The reason that that internet video hasn't expanded to it's potential is because there is no standard way to view the video. Online video is almost always encoded in H.264 which is a type of video file (like avi and wmv). The way that this video had previously been viewed online has been Flash but Steve Jobs things that Flash is not good. He feels that HTML5 is the way that video should be viewed both on PCs and on Mobile Devices both because it takes up a lot less memory than flash and that there is so much more that you are able to do with HTML5 that you can't do with Flash.
Flash has been attempting to be compatible with Mobile Devices but they just haven't been able to. They have attempted to make phones that have Flash Lite but when the phones are released it is either only compatible with very select content or gets canceled right before the device is released. Also Flash takes up a rediculous amount of memory and kills the phone battery.
This relates strongly to our webisode because a way in which they are going to be viewed are mobile devices, much of the time from mobile phones. However, whether phone or other device they are all going to depend on battery life. If users are forced to use the battery killer Flash software then users will not be happy. Users want to be able to watch videos when they like and not have to worry about whether or not the battery will die.
This raises a huge issue because devices that come out either have to be compatible with both or, if it picks one or the other, then if that software becomes obsolete then the user is hurt. The problem is that Flash has been around for so long that, although HTML5 is supposed to be better, people don't want to switch. In my opinion I think that HTML5 is going to take over and there are two reasons: The first is that is takes up a lot less memory; the second is that Apple has become so much more popular and if Steve Jobs says he doesn't want Flash on his devices people will pick HTML5.


The picture is an example of that a HTML5 video could look like. Along with having the video playing you also have the option to attach other things to it. In the right hand corner there is a twitter option that would allow you, while watching the video, the update your twitter with a link to the video. The option in the left hand corner would give you options to do other things.
A real life example of this is Justin.TV. For the iPhone there is an app where you can watch streaming videos. This application is HTML5 and last week while I was in the intermission for my night class I was watching a live hockey game and my battery was not effected.

This relates to User-Generated Content in the book on pages 317-18. It does because a lot of the video that people will be/are viewing on their mobile devices is user generated content. Users will want to be able to go on sites like youtube and metacafe from their phones and wont want their phone battery to be completely drained.

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